The New NOOK Simple Touch with GlowLight

April 30, 2012

Barnes & Noble has introduced the new NOOK Simple Touch™ with GlowLight™, the world’s first E Ink device with patent-pending lighting technology that eliminates the number-one problem roommates and couples have in bed – having their sleep interrupted, or being prevented from falling asleep, when their partner reads with the light on. With a soft, adjustable glow, GlowLight gives bedtime readers just the right amount of light for reading, without disturbing a sleepy roommate.

Two Readers in One

Like having two Readers in one, the first and only Reader designed to let E Ink customers read in the dark is equally amazing at the beach, with a paper-like reading experience, even in the bright sun. This revolutionary device is the first to combine the most advanced and fastest E Ink display with a precise infrared touchscreen, built-in anti-glare screen for reading in any lit environment, and an evenly distributed and adjustable light for reading in the dark.

“To date, readers have had to compromise: either buying black-and-white E Ink reading devices to optimize their outdoor reading or color LCD devices to be able to read at night in bed with the light off. NOOK Simple Touch with GlowLight is like two Readers in one,” said William J. Lynch, Chief Executive Officer of Barnes & Noble. “With our new GlowLight technology and the most advanced E Ink display available, we’ve created the most versatile, high-utility Reader ever; as exceptional for reading in the darkest bedroom as on the brightest beach. At only $139, NOOK Simple Touch with GlowLight provides customers an amazing value and is the only device of its kind in the world.”

Lightest NOOK – Longest Battery Life

NOOK Simple Touch with GlowLight is also the lightest NOOK ever, with a long-lasting battery for over one month of reading on a single charge with the light on for just $139. The highly anticipated NOOK Simple Touch with GlowLight has already begun shipping ahead of schedule to customers who pre-ordered the device online through Customers can also pre-order the newest addition to the award-winning NOOK portfolio in Barnes & Noble College bookstores beginning mid-May. NOOK Simple Touch with GlowLight is the perfect gift for Mother’s Day, Father’s Day, graduations and summer reading.

Barnes & Noble offers Always Free NOOK Support in all of its bookstores, with more than 40,000 NOOKsellers across the country ready to assist customers with setting up their NOOK devices or choosing their next great read.

For more information on the latest NOOK reading device, visit

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