Enhanced Merchandise Strategies

Enhanced Merchandise Strategies

Our dynamic apparel strategy resonated strongly with your students during Rush. By keeping our finger on the pulse of national and local trends, we make sure that your store offerings are customized to your school’s unique preferences, power your brand and drive revenue for your school. From new, high-tech performance apparel to the most popular school spirit styles, our insights on the latest fashion trends and hottest brands remain the foundation for delivering an unparalleled retail experience at your campus store.

What’s Next

Barnes & Noble College will be introducing Promoversity, a new service that will allow student organizations, academic departments and others to create customized merchandise for any group or occasion. By providing approved graphics and colors to choose from, this innovative online design tool will ensure that valuable merchandise revenue remains on your campus.