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college retail Covid-19

Delivering Comfortable, Convenient Retail Experiences: 4 Questions with Ken Wincko

September 23, 2020
Ken Wincko, the Vice President of Marketing at Barnes & Noble College, shares insights on retail trends and best practices for college stores in the time of COVID-19 — and beyond.What are some overarching retail trends you’re seeing?As a broader trend, people have been seeking out convenience in their retail experiences — but right now, they want more than that. They also crave comfort and peace of mind. When they walk into a store, they want to know that all the right safety measures are in place, but they also want to feel a sense of familiarity.Unsurprisingly, this trend also is contributing to a huge shift to ecommerce and digital marketing. Some consumers only feel safe shoppi [...]
BNC store re-openings

A Roadmap for College Store Reopenings: the BNC Approach

August 21, 2020
While the U.S. continues to grapple with COVID-19, some businesses and organizations have been able to move forward and adapt operations. To support our college stores reopening in some capacity for the summer terms, Barnes & Noble College put together guidelines to help protect the safety and w [...]
Rutgers college retail

Gaining the Retail Edge with “All Things College”

November 05, 2019
Barnes & Noble College launched the All Things College retail initiative in the spring of 2019, piloting a fresh lifestyle approach to store design and merchandising. The initiative features vibrant display pods with a sampling of complementary products customized to each campus community. Updat [...]
Gen Z retail

All Things College: Retail Experiences Tailored to Gen Z

September 27, 2019
A Spirit Fan Collection display pod within the Temple University Bookstore captures shoppers’ attention and presents new opportunities to purchase items.The customer experience is the cornerstone of today’s brick-and-mortar retail, especially for stores serving a large Gen Z customer base. I [...]
NACUBO 2019

NACUBO 2019: Conversations on the Conference Floor

August 29, 2019
The National Association of College and University Business Officers (NACUBO) brings together professionals in campus finance and administration each year to collaborate and learn about the latest industry trends and knowledge. At the NACUBO 2019 Annual Meeting, we frequently heard echoes of the con [...]
Inviting college store design

5 Ways to Create an Inviting College Store Design

June 04, 2019
College stores occupy a niche in retail. Designed to serve a well-defined, specific audience, academic retailers require a flexible store design to best fulfill campus needs. Some colleges or universities may want their bookstores to celebrate strong athletic programs, proudly display campus traditi [...]
Redefining college retail

Focus on the Future: Redefining College Retail

March 05, 2019
At the 2019 ICBA convention in Jacksonville, Florida, Ken Wincko — Barnes & Noble College’s Vice President of Marketing and Jennifer Russell — Director of Campus Relations for the Southeast, had the opportunity to present to the Large Store Group members of the Independent College Bookstor [...]

Proactive College Leaders Transform Retail

February 07, 2019
In recent years, proactive college and university leaders have begun investigating ways to update and upgrade campus retail. The goal? Lower student costs while boosting satisfaction and academic achievement with experiential retail environments.The rise of the smartphone, big data and eBooks has al [...]
UConn Bookstore

UConn Bookstores Save Students More Than $1.8M

December 04, 2018
Focused on enhancing college affordability and elevating the student experience, University of Connecticut (UConn) Bookstores are beginning their third year in partnership with Barnes & Noble College. Within the first two years, the Storrs campus store underwent a major renovation, students embr [...]
UK Bookstore

The University of Kentucky Goes Wild for a New Store

November 29, 2018
For the past few years, the UK Bookstore has been at the center of an important transformation: the $2.3 billion building and remodeling of facilities that serve nearly every stakeholder on the University of Kentucky campus. The new 30,000-square-foot bookstore opened in May, 2018, inside the recent [...]
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