Between studies, sports and a social life, the typical college student doesn’t have much time to search out varied menu options. That’s why many students tend to grab a sweet treat — candy — for a fast and quick pick-me-up. In fact, according to Barnes & Noble College’s Snack Attack report, a nationwide survey of college students regarding their snacking habits and preferences, 70% of college students said that they purchase sweet snacks on impulse. Snacking, as part of a $35 billion industry in the United States, has a particular appeal to the Millennial generation where grabbing a quick bite is fast replacing the idea of regular mealtimes. That’s an important trend to recognize for campus stores that offer a wide range of food and drinks to satisfy the most diverse appetites and tastes — including students that have a sweet tooth.
Source: Barnes & Noble College | College Insights | Snack Attack